The current internet marketing landscape has shifted quite a bit over the past few years. Whereas websites used to rely on search engines like Google and Bing to get traffic and new leads, today many people get their information directly from social media sites and apps like Facebook, Twitter, and even Instagram. So, if you have a great WordPress site, and you don’t know how do you get it in Google Discover, there are plenty of ways to optimize your website for search and make sure that it appears on searches. However, the most important thing is to publish high-quality content that adds value to people’s lives. To help you with this ever-changing landscape, here are some simple tips for getting your WordPress site into Google Discover.
Let’s get right to it!
What is Google Discover?
Google Discover is a personalized feed of news, articles, and videos from publishers, and creators you enjoy. It’s your own version of Flipboard for your browser.
You can use it to stay up-to-date on topics that interest you, find things to read or watch or jump into the conversation about current events. Google Discover is a great way to get more traffic to your WordPress site.
Why is Google discover important for businesses?
Google’s search engine is the most used in the world, so it should come as no surprise that Google’s new discovery tool is a big deal for businesses.
The goal of this new discovery service is to help people find information about topics and interests on the web, rather than just links to pages. This way, users are able to get a better sense of the content available out there from different sources instead of only being able to see what’s popular on sites like Facebook or Twitter.
With this new service, it can be more difficult for a site with a lot of quality content but not many visitors or links to rank well against more popular sites that have high rankings in traditional search engines.
With that being said, Let’s see how you can get your WordPress site up into Google discover.
Tips For Getting Your WordPress Site Into Google Discover
There is no one way to get your site into Google Discover, however, you can try the following strategies:
1. Use Relevant Keywords
Google has been pushing to get users to stop going to their site and start using the Google app. They want you to find out about news, sports, and other information on the app. But what about the websites that have been around for years? How can you get your WordPress site into Google Discover?
Be Mobile-Friendly. This is an important step for any website that wants to be found in a google search. And it’s especially important if your target audience is on mobile devices like iPhones or Android phones. Optimize For Voice Search. If people are looking for your site through voice search (which they will be doing more of in the near future) then make sure your content is clear and easy to understand when read aloud.
Ensure Your Website Looks Good On Desktop and Mobile Devices. Have you checked your site in both desktop view and mobile view lately? There may be adjustments necessary to ensure it looks good across all device types. Make Sure It Loads Fast. Speed isn’t just how quickly pages load up, but also how quickly people can scroll down the page without having to wait long periods of time for each click. A slow-loading website won’t help with ranking in Google either! Use Social Media Platforms To Reach More People.
2. Make sure you have followed the rules for creating a valid sitemap:
You must create a sitemap and submit it to Google. This is because Google uses this information to determine how your site is performing and where you need to make improvements.
A sitemap contains all of the links on your site, including images and other resources that can help improve page load times for users searching online. A good practice is to include the code used in each link so that others can easily add them into their own websites if they wish or even just use them for themselves.
3. Provide original content:
The second tip for getting your site into Google Discover is to provide original content. Google has a policy against duplicate content, which means that if you have multiple pages on your website that are similar in nature or contain the same words, phrases and keywords, then Google will not index those pages.
This can be a problem because it means that there’s no point in having an external link pointing back to your site if all the links are dead ends anyway!
To avoid this situation altogether, check for duplicate content on each page of your site before publishing anything new. If there is any duplication then consider removing it. So that future visitors don’t get confused when clicking through someone’s blog post. Which includes different variations of something they’ve already read elsewhere online before coming across yours again later down the line while researching something else entirely unrelated altogether.
4. Provide high-quality content that adds value to people’s lives:
When you’re creating content, it’s important to think of the reader. If you’re writing about a topic that doesn’t interest them, or if they don’t find your content helpful and entertaining enough, then they won’t want to read what you have to say.
If you want Google to recognize your site as authoritative in its field and give it high rankings in search results, then it’s crucial that all of your pages are well-written and up-to-date with relevant information for visitors who search for it.
5. Ensure your site has a good user experience:
- Ensure your site is responsive.
- Make sure your site loads quickly and easily.
- Make sure it’s easy to navigate, read and use.
6. Get your site set up with Google Search Console
Google Search Console is a free service that helps you monitor your site’s presence on Google Search. You can see how it ranks, as well as get notified of any issues that may impact the performance of your site.
To get started with this tool, head over to https://www.google.com/webmasters/tools/#seo reports and click “Get Started” in the upper right-hand corner of the page. Then simply enter your website address or choose one from an existing list and hit next until you’ve completed all required fields!
The most important thing you can do is publish great content and make sure it’s easy to find in search results, both through traditional listings on Google Search and the new mobile feed in Discover.
When it comes to getting your site into Google’s search results, there are two things that really matter:
- Write quality articles, videos, and other types of content that people will return to again and again. This helps build trust with your audience so they’ll share links with others who might also be interested in what you have to say or buy something from you if it’s relevant and this applies whether or not an ad appears.
- It’s important for you as a business owner or individual blogger/writer/content creator not just because this shows off your expertise but also because many people still expect all sites listed under best of directories, not necessarily those who have been around long enough yet only recently established themselves locally.
If you want to get your WordPress site into Google Discover, try these tips. You can register with TezHost for the best reasonable and secure WordPress web hosting and make your site the best it can be. Let us know if they helped and what other advice would be useful in the comments below!
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